Business growth

Retailer Detskiy Mir and Mail.ru Group will help advertisers launch conversion marketing campaigns and analyze their impact on real sales both online and offline. Brands will be able to increase the efficiency of performance marketing on the Internet, as well as assess its impact on sales in the "Detsky Mir" network. They will be able to target advertising to unique segments of the Detsky Mir loyalty program audience and launch co-marketing campaigns.