WinLab has launched a retail media platform

VinLab network in partnership with Retail Rocket Group, has launched a retail media platform that provides access to product promotion among more than 10 million active customers. Currently, promotion is available in the form of banners, product shelves, and fixed blocks. In the future, VinLab plans to expand promotion opportunities — from incorporating clickout formats and CRM communications to b2b websites and digital surfaces in stores, creating an omnichannel solution.