Chizhik may surpass Perekrestkov

Revenue of Chizhik discounters in 2026 may exceed the revenue of the Perekrestok chain. As the population's purchasing power decreases, sales in discount stores are growing faster than in supermarkets and convenience stores, noted X5. Last year, the revenue of discounters increased by 67% to reach ₽417 billion, while the revenue of the Perekrestok chain increased by 8% to ₽531 billion.