Business growth

Mail.ru has launched a platform for creating stories where the text will be read by a virtual speaker. Announcers look and talk like living people, realistically reproduce mimics, emotionally react and arrange semantic accents when reading the text. The product is aimed at media market participants, including the media and bloggers. Video created by professional media platforms after moderation will get into the recommendation system of the "Look" service and will be able to monetize.