Perekryostok retail chain will start accepting direct deliveries of Far Eastern fish as part of the Kamchatka Fish strategic direction. All supermarkets of the Perekryostok chain will be able to offer fresh pink salmon, seabream and caviar caught in the North-East of Russia. In addition, the reduction of the supply chain from Kamchatka fishermen to federal retailers will allow to strengthen quality control of supplied fish products and sell them on the shelves with minimal markup.