RuStore has become the second most popular app store after Google Play, surpassing Apple's App Store, Mi Store, Galaxy Store and AppGallery. RuStore's audience reached 50 million users by the end of 2024, which is almost twice as many as 26 million at the end of 2023. Main growth was provided by pre-installations on Xiaomi, Techno and Samsung devices, as well as self-installations - 2 out of 3 users downloaded the store manually. Number of applications in RuStore increased from 30,000 to 50,000.