Mondelēz International together with the Triscuit crackers brand of Nabisco launches an application through which it is possible to see the whole way of cookie creation. By scanning the QR code from the original Triscuit boxes, the user can follow the chain of creation of the product from the farm, where the millet is grown, to the factory, where a batch of crackers is made. The app was created as part of the ESG program to understand the origin of the product's main ingredients.