Perekrestok chain intends to activate its reverse franchising. By the end of this year it is planned to open new supermarkets in Moscow and St. Petersburg by franchising. The reverse franchising scheme will allow Perekriostok to actively expand with the help of partners - small and medium businesses. And the entrepreneur receives from the retail chain the provision of direct supplies of 100% of the range of goods required from distribution centers and from its own suppliers.