Retailer Magnit has expanded its My Price discounter chain to 500 stores in 60 Russian regions and plans to open about 200 more in this format by the end of 2022. Outlets are in demand by customers and demonstrate strong operating results: LFL-sales in September of current year grew almost by 60% in comparison with same period of 2021. Sales density also shows positive dynamics. It has doubled compared to the first launches.