Lenta chain has opened a new XS hypermarket in Krasnodar, which the company launched last year. The retail area of the store is 2,736 sq. m. Space is organized in such a way that it is convenient for the customer to make large weekly, daily and impulse purchases. Emphasis is placed on the layout of the promotional assortment, Fresh products and the store's own production. Assortment includes more than 13,000 items, 2,500 of which are products from Lenta's own brands.