Penetration of Whoosh kickshare service in cities of presence in Russia in 2023 increased from 19%m to 24%. Among the leading cities are Yekaterinburg, Krasnodar, Tyumen, and Nizhny Novgorod. There the percentage of service penetration is much higher than the average figure for Russia. To increase penetration, the service is working simultaneously on several fronts: expanding the target audience, expanding the fleet in current cities and popularizing scooters as a means of micromobility.