Fix Price customers made more than 1 million online orders in 2022, which is 2.3 times more than in 2021. The average bill per order through the web store was ₽1,200, while the average bill in offline stores was ₽324. Online orders are mostly made by women aged 20-54 years living in Moscow, Moscow region and St. Petersburg. The most popular way to receive online orders is pickup. At the same time, 78% of orders with this pickup method are made through a mobile app.
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