VKontakte has set a record for reaching the Russian population

Social network VKontakte has reached a record coverage rate among the Russian population, according to Mediascope data. In December 2023, the indicator amounted to 73% - this makes the social network the most popular in Russia. Next come Telegram with 68% coverage, TikTok - 55% and Odnoklassniki - 43%. VKontakte's most popular services are videos, vertical videos, news feed, and recommendation feed.